Report
When Healthcare is a “Lemon”: Asymmetric Information and Market Failure
posted by David W. Johnson on March 27, 2015
Found in US, categorized in Healthcare
Report Cover
Headline
Information asymmetry remains a fundamental challenge for most health companies; yet, there is nothing more important than engaging customers in their medical decision-making. It’s not only the right strategy for patients. It’s smart business strategy.
Abstract
In this article, David explains how asymmetric information exchange between providers and patients contributes to medical errors, customer frustration, over and under-treatment in U.S. healthcare industry.
About David W. Johnson
Dave is the CEO and founder of 4Sight Health, a healthcare boutique specializing in thought capital, strategic advisory services and venture investing. 4Sight Health operates at the intersection of healthcare economics, strategy and capital formation. The company’s four-stage analytic (Assess. Align. Adapt. Advance.) reflects the bottom-up, evolutionary character of disruptive, market-driven reform. Mr. Johnson speaks frequently, authors a widely-read blog on market-driven healthcare reform and is currently writing Market versus Medicine: America’s Battle for Better Healthcare at Lower Prices that will publish in 2015.
Recent Reports
- Obama Speaks: A Presidential Assessment of Obamacare on July 19, 2016
- Market vs Medicine: America’s Epic Fight for Better, Affordable Healthcare on June 16, 2016
- Great Consumer Expectations: Data-Enabled Healthcare Outcomes and Service on June 02, 2016
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